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Introducción
Hoy hablamos de cómo poner precio a un logo y os doy algunas herramientas para mejorar la comunicación entre diseñadores y su clientes.
Referencias del programa
La idea es aprender a diferenciar y valorar entre un logo hecho específicamente para una empresa y otro genérico comprado en internet.
Para quien quiera comprar un logos baratos, en las notas del programa os recomiendo:
Para facilitaros éste proceso he creado un sencillo FORMULARIO para ayudaros con la recolección de horas que te tomará cada fase del proceso.
Desde la creación de un briefing, las preguntas clave que necesitas saber antes de ponerte manos a la obra. Las preguntas son:
– ¿Para qué es logotipo?
– ¿Quien es tu audiencia?
– ¿Cuál es la historia de la empresa?
– ¿Para cuándo es el trabajo?
– ¿Quienes son los competidores?
– ¿Existe alguna restricción?
– ¿Dónde será presentado?
– ¿Cuántos conceptos diferentes os gustería ver?
– ¿Existe algun logo/imagen que os guste? (No se trata de copiar nada sino de captar los gustos del cliente)
Para facilitaros éste proceso he creado una ENCUESTA para ayudaros con la recolección de datos relevantes para hacer ése logo.
Contácta Diseño Humano
disenohumanopodcast@gmail.com
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